You don’t need fancy camera equipment to capture quality video, explains Chris Savage, founder and CEO of Wistia, a video hosting tool for marketers. He offers five essentials for shooting professional-grade content using your iPhone:
The University of Florida Department of Recreational Sports gets executive with its class descriptions for Upper Management and Lower Management. Both classes
focus on building core strength, but the former is all about arms, chest, shoulders and upper back, while the latter homes in on the legs and glutes.
Fascia: you’re hearing about it more and more, and for good reason. Consciously or unconsciously, you have been working with fascia—connective tissue—for your whole movement career. It is unavoidable. Now, however, new research is reinforcing the importance of fascia in functional training (Fascia Congress 2009). Fascia is much more than “plastic wrap around the muscles.” It is the organ system of stability and mechano-regulation.newsletter_teaser: Fascia: you’re hearing about it more and more, and for good reason. Consciously or unconsciously, you have been working with fascia—connective tissue—for your whole movement career. It is unavoidable. Now, however, new research is reinforcing the importance of fascia in functional training (Fascia Congress 2009). Fascia is much more than “plastic wrap around the muscles.” It is the organ system of stability and mechano-regulation. Understanding the importance of fascia gives rise to three exciting new questions:
Most injuries are connective-tissue (fascial) injuries, not muscular injuries—so how do we best train to prevent and repair damage and build elasticity and resilience into the system?
There are 10 times more sensory nerve endings in fascia than in muscles—so how do we aim proprioceptive stimulation at the fascia as well as the muscles?
In this article series we have covered a wealth of information to help you create and maintain a business edge so that you stand out from other trainers, coaches and fitness centers. I have enjoyed thinking through the elements that I believe have given my personal training and coaching business, Cross Coaching & Wellness, a business edge in my local community and in the fitness and wellness professional world as a whole. Writing these articles has also motivated me to stay on track with my own advice while I am sharing it with you.
People living in different regions of Spain have opposing views on fitness. “Talking about new trends in fitness and working out at lunchtime or after work are normal in certain cities, for example,” says Alex Ventura, a Barcelonan who has been working in the fitness industry for more than 15 years as a group exercise instructor, a personal trainer, a consultant and an educator.
The first time we surveyed members for the annual IDEA Fitness Programs & Equipment Trends report, in 1995, personal training was just beginning to emerge as an affordable exercise option for most consumers and as a viable career choice for fitness professionals. Pilates had been around for decades; however, relatively few exercise professionals knew much about it. Zumba® What-a? Never heard of it.
So how do we keep members coming back and entice others to join? Jade Teta, ND, co-owner of Metabolic Effect in Winston-Salem, North Carolina, suggests that it’s time to change the way we exercise. “The average person doesn’t have a lot of time or money to devote to fitness,” he says. “People are looking for high-quality training, but without the cost. They also want programs that are exciting and challenge the mind and body.”
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Germans seem to embrace equipment wholeheartedly. According to Drums Alive® founder Carrie Ekins, MA, of Kutzenhausen, the most popular classes in Germany use training equipment. “Typical equipment that has been on the market for years is still the most popular. This includes Redondo® balls (small 22-centimeter inflatable balls), large stability balls, tubes, bands, dumbbells and barbells.
Hoopilates is a new Pilates-based workout created by Brooklyn, New York, resident Jen Bleier. The hybrid class combines the Hula-Hoop with Pilates moves. According to the website, “A waist-hooping warm-up is followed by seated and standing Pilates exercises and stretches.” Hula dance intervals keep the heart rate up, and participants also learn hooping tricks.