Once you've determined the kinds of online products you plan to offer, the next step is to attract and maintain a healthy virtual clientele. Learn how to do just that.newsletter_teaser: Once you've determined the kinds of online products you plan to offer, the next step is to attract and maintain a healthy virtual clientele. Learn how to do just that.
Adults over 50 who are caring for aging parents are not like other fitness clients of similar age.
For starters, caregivers tend to be less healthy. A study by the insurance company MetLife noted that “adult children 50+ who work and provide care to a parent are more likely to have fair or poor health than those who do not provide care to their parents” (MetLife 2011). Another study showed that 17% of caregivers felt their health had gotten worse as a result of their caregiving responsibilities (Feinberg et al. 2011).
Why is it that athletes and fitness enthusiasts with the same physical
strength, technical skills, equipment and nutrition perform differently
and achieve different results? When all else is equal, top performers
have a specifically designed mindset that allows them to show up when
they’d rather not, endure intense training, rest when needed, cope with
enormous pressure, and commit 100% to giving every ounce of effort they
High school may have felt like the toughest time in your life. Navigating the social cliques was mentally draining and often confusing. After graduation, you hoped all that was behind you; however, fast-forward to modern-day group fitness studios and you may find yourself reliving some of your worst nightmares. While the drama may not be as intense, there are still situations that require delicate handling.
Several years ago, I attended an IDEA World Fitness Convention™ session led by Michol Dalcourt, director of the Institute of Motion. During that presentation, he discussed hockey camps he used to lead and described the differences in capabilities among the young athletes. He remarked that athletes from rural areas tended to perform better on the ice than those from cities and towns. His assertion: The rural hockey players’ advantage was due to full-body training using low-tech “tools” like heavy logs or hay bales.
Youth are flocking to fitness classes as parents face concerns over inactivity, obesity, sports injuries and performance. Instructors are learning to cater to the vast needs of this market, and it can be difficult to create a safe environment where all children can participate, get results and have a good time. While challenges will always exist in group classes, some simple strategies, particularly during the first few minutes, can turn frustration into fun.
Engagement and Physical Literacy
Some of us call it “afterburn”—the elevated calorie burning that lasts long after exercise is over. The scientific literature defines it as excess postexercise oxygen consumption, or EPOC (see Figure 1).
For the most part, EPOC represents the body restoring itself from physiological variables elevated by exercise. EPOC is an important physiological phenomenon for fitness professionals because it can play a contributing role in weight management.