by Justin Price, MA
You can't start your own personal training business until you know what you want and how you're going to get it.
My career progressed as do most personal trainers' paths: I first worked for a gym, then worked as an independent contractor and then was in charge of a high-end personal training studio in London. However, I wanted more. I always wanted to...
You have to make every penny count but, especially in the
very physical ﬁeld of personal training, don’t want to skimp on insurance. Quicken.com’s Karen Cheney says that, although rising insurance premiums are practically unavoidable, you can avoid paying more than is absolutely necessary.
If (but, of course, not only if) you have a naturally aggressive client looking to lose weight or boost his fitness, you can address both issues simultaneously by having him don a pair of boxing gloves.
The most obvious benefit of a newsletter is its marketing power: You can gain exposure by using it to promote your training services, advertise special events and sales, lead clients to your Web site and sell products. A carefully crafted newsletter also plays a key role in building solid relationships with clients.