Personal trainers can be uncomfortable about asking for referrals. But don’t be shy, says author, presenter and 1998 IDEA Personal Trainer of the Year Sherri McMillan, MSc. Your clients train with you because they like you. And they want to see you succeed. Asking for referrals is not overstepping your boundaries. You are providing an exceptional service most people would want to share with their friends, family members and colleagues.
McMillan suggests trying this system to help you comfortably ask for referrals.
New exercisers may show moxie by trying out strength equipment on their own, but a study in the May issue of Journal of Strength and Conditioning Research (2004; 18 , 324–7) suggests they’ll see results only with your
Personal training has branched into numerous subspecialties, extending its reach to include a wider audience. The diversification is good for the industry, but there are still many paths waiting to be discovered. Personal training in the water is one of them.
If your spouse was offered a dream job in another city or if you moved simply to freshen up your life and career, do you think you could surmount the challenges of “starting over” as a personal fitness trainer (PFT) in a new environment?
By Colin Milner
Eight Ways to "Age" Your Business
Implement these action steps to appeal to an aging population. According to the World Health Organization (2002), "Older people spend more of their income on health than any other need or activity." In addition, a recent study reports that the "anti-aging" movement is on the rise, currently accounting for $45 billion in tummy tucks, faci...
Looking for an accurate way to gauge a client’s work effort? Just ask the client to spit. A study published in the March
issue of Journal of Sports Science & Medicine (2004; 3 , 8–15) shows that cortisol levels in saliva after a workout can
indicate whether the exercise session was high or low intensity.