Selling any business is a challenge. Seventy percent don’t sell at all, according to Peter Siegel, MBA, founder and president of California Businesses For Sale (www.bizben.com), and selling an in-home business is even more daunting. But you can profitably sell your in-home personal fitness training business if you know what you’re doing. One tr...
Legal & Risk Management
By Sean Riley, MS, JD
Training Clients at Home
Smart steps you can take to manage the risks of at-home training. As an entrepreneur, your work environment may vary over the years. At some point in your career, you may choose to set up a small gym in your home to train clients. While this can be a convenient and lucrative approach, you need to be aware of legal risks associ...
Training for Growth
By Sherri McMillan, MSc, and Alex McMillan
Ready, Set, Present!
To ensure success, follow these guidelines before each presentation.
Become Familiar With the Environment
Ask how the room will be set up. Will there be tables and chairs? Will the presentation be lecture style or "in the round"? Find out about any potential problems, such as distractions or poor acoustics, that ...
By Kay L. Cross, MEd
Creating Effective Systems
Gain more time, focus and energy with streamlined processes for work and home. Current Time: 6:35 AM Required Time of Departure: 6:30 AM "Where in the heck are my keys! Honey, have you seen my car keys? Oh, I hate it when I do this!" The adrenaline is coursing through your veins and your stress is quickly soaring. You are already...
Sales & Marketing
By Colin Milner
Small Studio = Big Business
Learn how owners of private, independent personal fitness training studios can attract the burgeoning older-adult market. With more than 8,000 locations opened worldwide in just 9 years, Curves...
I incorporate balance training into clients’ workouts in one of two ways.
Some clients—usually athletes, individuals who are in postrehabilitation and the elderly—understand that they need balance training. With them it’s acceptable to block out 15...