I have had the distinct pleasure of providing health and fitness services to some of the world’s most astute business minds. Quite often during our training sessions—without even realizing it—these clients will share information that could benefit my fitness business. If you pay attention, you’ll be able to glean insights from your clients as well. A client’s business might consist of a huge, global operation, while yours might be a 1,500-square-foot personal training studio. What I have learned, however, is that business is business, no matter the size.
Do you ever walk into a training session and think to yourself, “I wish I had some new or different exercises for my client?” Do you then realize that you want this, not just for your client, but also for yourself? You’re not alone. Many fitness professionals probably have this very same thought at one time or another. Routine, a perceived lack of time and, in some cases, a lack of education, may keep personal trainers from dazzling a client with a new, multiplanar motion.
Observing sport is a great way to appreciate human structure and function. High-level athletes teach us a lot about optimal performance—and even dysfunction. Watching skilled athletic movement at the collegiate or professional level stimulates us to ask questions and scrutinize our existing training methods. This article identifies a need to introduce warding patterns as part of a well-balanced training and conditioning program. Practicing warding patterns elicits adaptations that are authentic to our physiology and can transfer to sports and daily activities.newsletter_teaser: High-level athletes teach us a lot about optimal performance—and even dysfunction. Practicing warding patterns elicits adaptations that can transfer to sports and daily activities.
Using the myofascial lines in our training gives us a unique perspective on how best to mitigate force, save energy and build endurance while improving multijoint mobility and strength. Training the body as a whole in three dimensions, as opposed to training isolated, segmented parts, may be a missing link in the exercise programs of people looking to maintain or improve the integrity of their bodies. As a fitness professional, you can now use functional anatomy to give clients functional results.
Application: Training the Myofascial Linesnewsletter_teaser: Using the myofascial lines in training gives a unique perspective on how best to mitigate force, save energy and build endurance while improving multijoint mobility and strength. To give clients functional results, train the body as a whole.
Environmental awareness and ecological
responsibility are at the forefront of today's
news. Fitness industry professionals
can follow the examples of the rapidly
growing number of green spas, green
buildings and companies practicing sustainable management policies. You may
be surprised to learn that it does not necessarily
cost more to"keep it green!"
Remember when you were in high school and your physical
education (PE) teachers made you do push-ups, chin-ups and sit-ups? What about
those long-forgotten Presidential Physical Fitness Tests, which required you to
run different distances for time? Whatever happened to thos...
You’re passionate about the value of fitness in a wellness lifestyle. You’ve educated yourself on exercise science and leadership. Perhaps your training is in yoga, Pilates, tai chi or another approach. Now you’re ready to help others gain the benefits of your knowledge. It’s time to get to work.
Personal trainers interested in financial success are often advised to market services to individuals with disposable income. It’s a no-brainer. People with money are more apt to pay for personal training and other potentially costly programs. However, you can also derive personal and professional rewards from lesser-served populations.
Since last year’s survey, we’ve seen a modest uptick in the economy. Perhaps with that comes increased optimism for growing your businesses and expanding your services to new (and old) clients who are looking to loosen up some dollars to spend on their health and fitness. How do you best prepare for this? How do you know in what direction to steer your offerings or what equipment to buy? This survey, specific to personal trainers, is a bellwether of what you can expect and plan for in the coming year.
Did you ever have to cue audiocassette tapes before teaching aerobics? (You might’ve heard about playing albums in class, but that was before your time.) Were you among the first wave of personal trainers to get certified through an official course? If you answered yes to either or both of these questions—and you joined the fitness industry before or around the time step aerobics became popular—you might be a member of Generation X (also referred to as Gen X). This group, now in their 30s and 40s, has influenced the fitness industry through many permutations.