In our fast-paced, technology-filled lives, spending time outdoors has become a luxury. Ask most clients to reflect on their average day and they say, “Wake up, drive to the gym, drive to work, work all day, drive home, eat dinner, relax, work some more, sleep and start again.” Their greatest outdoor adventure comes from walking to and from their cars. It’s time for a change! Now is a great time for you to start an outdoor training program. Give clients a new challenge, a chance to benefit from fresh air and an opportunity to revitalize their spirit.
Client: Ryan Mackin Personal Trainer: Nick Tumminello, CSCS, owner of Performance University Location: Baltimore
Going Pro. Ryan Mackin is no stranger to competition. In high school and college, he was a high-ranking wrestler. After finishing college, Mackin became a high-school wrestling coach. Still yearning to compete, he set his sights on becoming a professional Mixed Martial Arts (MMA) fighter.
Do you love bragging about your clients? Do you tell your friends about the mom of four who is back to her prebaby weight or the couch potato who rediscovered fitness—and his ambition? Their journeys to success have also been your journey. Now that you have shaped success for clients like these, what are you going to do to shape success for your business?
Personal Trainer: Jason Bosley-Smith, CSCS, founder, TheFitRx.com
Location: White Marsh, Maryland
Revelations. Like many Americans, Joanne was overweight. By age 50, she had tried a variety of fad diets, with mediocre results. “I had also ventured into some unhealthy ways to lose weight,” she adds. “I had success in the past, but for only nanoseconds.”
R. was carrying 311 pounds on her 5-foot-8-inch frame when she had blood work done at a “Know Your Numbers” workplace event. The results were so grim that the staff volunteered to take her to the hospital. When the doctor told R. that she might not have lived much longer had she not come in immediately, R. realized she owed her life to her employer, Clayton Homes. “Thanks for the wake-up call,” R. said. “I’m now 60 pounds lighter, I feel 10 times better, and I will continue this battle and lose more weight.
Back in Canada, when my colleagues and I developed strength and fitness programs for hockey athletes, we began to notice something fascinating: Farm kids had distinct advantages when their “farm strength” was transferred to the ice. These young athletes were stronger on the puck, stronger in front of the net when battling their opponents, and stronger in odd body positions.
Do you enjoy playing tennis? Do you want to help tennis players stay injury- free and improve their sport-specific fitness levels? If yes, you may want to consider training tennis players as a career niche.
According to a survey from the Tennis Industry Association (TIA 2012), over 28 million people in the United States play tennis each year. Business-wise, tennis players can provide a great source of clients—if you have the interest and knowledge to effectively help them.
There’s no denying it: Small-group training is hot and getting hotter. According to the 2013 IDEA Fitness Programs & Trends Report (June 2013 IDEA Fitness Journal), SGT is listed as one of the top 10 personal training trends. newsletter_teaser: There’s no denying it: Small-group training is hot and getting hotter. According to the 2013 IDEA Fitness Programs & Equipment Trends Report (June 2013 IDEA Fitness Journal), SGT is listed as one of the top 10 personal training trends.