Your questions answered by industry peers
With partner training, how do you handle cancellations if just one person cancels?
flow. If clients in the group are normally trained one-to-one, I give them a free t-shirt to say thank you or offer them a coffee, which is accepted here in Italy as a friendly thing to do. Serafino Ambrosio Owner, Il Metodo (The Method) Rome, I...
By Steve Rhyan, MA
Conditioning for the Ride
Help your clients improve their crosscountry mountain biking skills and race times.
s word spreads about the thrill of mountain biking, more enthusiasts are taking up the sport. In fact, the number of participants exploded 419.4 percent from 1987 to 2000, according to the Sporting Goods Manufacturers Association (SGMA 2001). These mou...
MOVING THE BODY
Training movements and not muscles may be the paradigm shift needed for today's functional conditioning.
By Chuck Wolf, MS
e are all athletic performers. Whether an elite athlete or weekend warrior, a patient in rehabilitation or casual exerciser, each of us must meet the
For example, during a biceps curl you must overcome the forces of the weights, forearm and gravity during ...
By Donna Burch, MA
One-to-One Water Training
How can trainers work with clients in aquatic settings?
hat if you discovered a personal training medium that offered endless creative possibilities for working with all types of clients, provided smooth and variable resistance for nearly every muscle group and incorporated both cardiovascular and resistance training? What if you knew...
By Greg Roskopf, MA
When Clients Feel Pain
How can you identify muscle imbalances that contribute to discomfort or distress?
s personal fitness trainers, we recognize our role as specialists in exercise maintenance. On a daily basis, we set up exercise programs designed to help our clients reach their fitness goals. With the educational background and the skills we possess, trai...
The new year is always a popular time to recommit to regular exercise or get into it for the first time. However, as a personal trainer, you know that many people allow their new fitness routines to fizzle out before too long. One way to help clients stay on top of exercise-related New Year’s resolutions—and extend their efforts to a routine that lasts well past February—is to offer introductory “quick-start” or “jump-start” training with beginning and end dates. newsletter_teaser: Check out this great sample class from the IDEA Online Library. Warm up group strength participants by using readily available “equipment” —their own bodies.
newsletter_teaser: Small-group training offers an economical option for budget-conscious consumers who want to work with a personal trainer without the high cost usually associated with one-on-one training. Fitness professionals benefit by helping more people—and bringing in bigger bucks—per hour.
How can two full-time personal trainers with six part-time colleagues generate annual gross revenues in excess of $850,000?
Just ask studio owner Frank Nash.
Frank Nash Training Systems in Worcester, Massachusetts, is a 5,500-square-foot facility that specializes almost exclusively in small-group training. SGT is a training system that allows up to a dozen clients to work with a personal trainer during a shared workout session. It’s also the subject of an ongoing IDEA Trainer Success series.newsletter_teaser: The strength of your small-group training service relies on the effectiveness of your programming. Centralized program design ensures that all participants receive the same, high-quality training across all workouts.
Marketing is the process of reaching out to potential new customers. Done right, it’s a systematized, targeted and reusable way to gather fresh sales leads. But marketing small-group training—the profitable new industry trend wherein one trainer works with three to 10 clients at a time—has its own special considerations.
newsletter_teaser: Marketing is the process of reaching out to potential new customers. Done right, it’s a systematized, targeted and reusable way to gather fresh sales leads. But marketing small-group training has its own special considerations.
Most people hire a personal trainer to achieve a goal, not to play. Clients expect to experience change, so failure to achieve change is seen as a failure in service. One way to bridge the gap between goal achievement and fun is to marry the concepts of exercise and play. As trainers, we can foster an environment where clients experience physical, mental and emotional transformation while enjoying an atmosphere that allows them to become lost in the moment. Think of it as “challenge play.”
Creating a Challenge Play Environmentnewsletter_teaser: Most people hire a personal trainer to achieve a goal, not to play. One way to bridge the gap between goal achievement and fun is to marry the concepts of exercise and play.