Subject: Mark Cibrario Title: Owner Facility: The Trainers Club Location: Northbrook, Illinois Experience: Fourth year as owner; 13th year as trainer Maverick Approach: "My business is built around the concept that trainers work for themselves as independent contractors," Cibrario explains. "Trainers pay me a flat hourly fee of $10 for use of my fac...
Within the fitness industry there is a breed of up-and-comers who are redefining the way the world views fitness. These are true innovators—mavericks poised to become the next generation of thought drivers and path pavers. IDEA Fitness Journal reached out to top names in fitness to learn who they believe are the rising stars who will push the industry toward greatness. This list is by no means exhaustive; think of it as representing the kinds of talents and ideas that will strengthen the industry in decades to come.
Not giving in. Leigh Ann loved to run. However, after completing her first half marathon in October 2010, she began to experience knee pain. A subsequent race resulted in even more pain and swelling. Leigh Ann was benched.
Finding her place. Several years ago Danielle’s dreams of becoming a police officer began to fade. She feared she’d never make the cut because she was overweight and out of shape.
Like so many people trying to lose weight, she had “tried everything” from diets to workouts—but nothing seemed to work. After a negative experience with a personal trainer, Danielle was all but convinced that her dreams would go unrealized. It was then that her best friend encouraged her to try a team-training session at Fusion Fitness Center in Newark, Delaware.
Chef, restaurateur, cookbook author and media personality Bobby Flay has turned his intense focus to a new project: Bobby Flay Fit, a seven-episode Web series in which he serves up recipes, workouts and tips based on his own experience and philosophy about healthy eating and fitness.
Training from a distance. Jennifer Trimmier, personal trainer and owner of Strong Body San Antonio, enjoyed success as a mobile trainer, meeting clients at their homes or training locations of choice. After word spread about those successes, more people began to take notice.
Helping herself to help another.Many individuals seek guidance from a personal trainer in the hope of achieving a goal such as losing weight, improving energy level or building self-esteem. Steffani wanted all of those things, but she also had another person in mind when she decided to work with Mark Krug, owner of ProXercise in Lancaster, Pennsylvania. Her 19-year-old son, Josh, has spastic quadriplegic cerebral palsy and is confined to a wheelchair. He weighs about 100 pounds; moving him in and out of his wheelchair posed quite a challenge for Steffani.
Personal Trainer: Eric Taylor, owner, Taylor Made Training
Location: St. Simons Island, Georgia
Origin. At age 67, Carol Ann knew she needed help. She longed to improve her health and fitness, but a dysfunction in her gait produced a significant roadblock. She’d made little progress with physical therapists and doctors, so she decided to try a new approach: personal training.
“I met with Carol Ann about 6 months ago,” explains Eric Taylor, owner of Taylor Made Training. “She was very nervous and apprehensive for two reasons: One, she had been to physical therapists and doctors and had not had much success; two, she had never had a trainer before.”
Exercise can be hard. Sedentary people are often worried that the intensity will be too much, while longtime exercisers may need to revamp their motivation from time to time. For both populations, the passion, innovation and skill of veteran fitness pros are crucial.
“I believe that fitness is a journey, not a destination,” says Michael Siler, managing director of KinetiCore Fitness. “I focus on inspiring the present journey, one person at a time.” He does this by helping others discover the value in sustainable solutions and lifelong wellness. “I believe that we should all find personal victory in each moment spent living life well, and that exercise and nutrition should not be isolated incidences of an attempt at being healthy but rather critical elements of a life being lived well,” Michael says.