In 1993 Brandon Flowers made a major career change. A catastrophe claims representative and supervisor for years, when the corporate climate shifted in a new direction, Brandon decided he would, too. This former college shot-putter and discus thrower had never lost touch with his active lifestyle, and since moving to California he had discovered personal fitness training. “This attracted my attention as a unique way to motivate people toward a healthier lifestyle, and also an opportunity to be a teacher and mentor,” Brandon says.
personal trainer profile
Inspire, Lead and Balance
Subject: Jonathan Ross Location: Bowie, Maryland Position and Company: personal training director, Sport Fit Total Fitness Clubs; owner, Aion Fitness, LLC Client Successes: Ross's entire career focus is to Inspire the World to FitnessTM. In fact, he started years ago with his own mother, Pat. In 1995, at the beginning of her training...
To look at Joan Tufenkjian today, you’d never suspect she was once completely outside the realm of fitness. The 70-year-old group fitness instructor is the epitome of health and wellness, and her class participants at the Mount Auburn Club in Watertown, Massachusetts, depend on her for instruction and guidance. She is an instant inspiration to many, based solely on the fact that she is teaching group fitness at an age when others reconcile themselves to a less active lifestyle. However, Joan wasn’t born with a pair of cross trainers on her feet.
Lifestyle coach and personal training veteran Beth Rothenberg walks her talk.
Her ability to coax clients to take responsibility for their strengths and weaknesses has been seasoned by experience and fortified by living out the four main commandments that she professes: Take risks, move out of your comfort zone, challenge yourself and be creative. This is the gospel according to Rothenberg.
What inspires your passion for fitness? A natural love of movement? A dramatic event in your life? The worry about health and aging issues? There are many models for exercise and healthy eating, but you already know that your passion, as well as your knowledge, is a “secret weapon” in motivating physical activity.
EARS OF LEADERSHI P
" What Will Fitness Be L i k e i n t h e Ye a r 2 0 0 2 ? "
For winners of IDEA's 10th anniversary essay contest, the future is now.
en years ago, to commemorate our 10th anniversary, we organized an essay contest for IDEA members. The question we posed was, "What will fitness be like in the year 2002?" Now that it is 2002, we asked several of t...
INDUSTRY LEADERS TALK ABOUT THE FUTURE OF FITNESS
Good news isn't always easy to find--especially in today's political and economic climates. But when it comes to fitness, the story is different. Consider the following: ...