industry watch: program trends
C R E AT I N G A S O O T H I N G S PA C E
The 2000 IDEA Fitness Programs & Equipment Survey found that yoga and Pilates continue to be two of the fastest-growing activities in fitness facilities today. The challenge for exercise professionals, however, is to conduct mind-body programs like these in a space that enables participants to have a relaxing experience. Here...
An Introduction to Medical Qigong
Learn how the ancient art of Qigong can help you and your clients cope with the stresses of today's changing world.
What Is Medical Qigong?
With the fitness industry evolving at a record pace, many clients hungry for wellness programs, and the aging population looking for "kinder, gentler" ways to exercise, it makes a lot of sense to add Qigong to your ...
A guide to inner strength for the athletic client: relax, activate, focus, image and, ultimately, flow.
IDEA PERSONAL TRAINER JANUARY 2001
Take a good, hard look at your clients. Do you consider them athletes? Although their athleticism may be hidden under layers of unused muscle or fat, they are athletes nonetheless. Of course your clients may not be of Olympic caliber, ...
ncreasingly, fitness facilities are offering Pilates programs. Although developed in the 1920s, Pilates--an exercise method involving controlled, nonimpact movements that engage both body and mind--has today become part of the fitness industry's lexicon as more and more clients clamor to try this type of workout. Marketing Angle. Because of the media attention Pilates has received...
B y S h i r l e y J . A r c h e r, J D , M A
Joseph Pilates Business Booms
How can personal trainers offer Joseph Pilates' popular workout methods to meet their clients' needs?
xercise programs based on the work of Joseph Pilates are experiencing an explosive growth worldwide. Along with fitness facilities offering group exercise formats, personal trainers are boosting their p...
BY BARON BAPTISTE
epetitive sports training, long hours of sitting at work, the activities of daily living or just a sedentary lifestyle. . . . All these can cause our bodies to become structurally and muscularly imbalanced. If chronic strain and imbalance continue unopposed, the body's systems start to break down and injuries begin to pile up. As the saying goes, "If you do what you did...
mind your own
MIND-BODY FITNESS HAS BEEN AROUND AWHILE, AND MANY PROFESSIONALS ARE CONDUCTING MIND-BODY CLASSES WITH APPARENT SUCCESS. IN FACT, THE 1999 IDEA FITNESS PROGRAMS SURVEY SHOWED THAT 64 PERCENT OF THE FACILITIES QUESTIONED OFFER YOGA; 35 PERCENT, TAI CHI; AND 19 PERCENT, EXERCISE BASED ON THE WORK OF JOSEPH PILATES. WHILE THE TEMPTATION MAY BE TO THROW TOGETHER A...
Today’s fast-paced, digital world pressures children to grow up fast. Instead of running around grassy playgrounds, most of them live highly structured lives, shuttling from one organized activity to the next, often while playing with hyper-stimulating devices. For school-age children, homework, peer pressure, teasing, poor grades, bullying, parental demands and isolation can all trigger stress.
When you added Pilates classes to your schedule, you took the time to find the best instructors and invest in the right equipment. Sometimes, however, simply scheduling a standard Pilates class isn’t enough to get members to fill the studio. So, once you have a foundation you can trust, why not add flair?
newsletter_teaser: When you added Pilates classes to your schedule, you took the time to find the best instructors and invest in the right equipment. Sometimes, however, simply scheduling a standard Pilates class isn’t enough to get members to fill the studio. So, once you have a foundation you can trust, why not add flair?
Have you or has the facility where you work offered a program that integrates mind-body exercise or mindfulness with eating issues or with body image? If so, please tell us about it. Let us know if the program is targeted toward any particular age group or demographic, such as teenagers or women, and what factors contributed to creating the program.
Share your responses with editor Sandy Todd Webster, firstname.lastname@example.org.