Welcome to the debut issue of IDEA Fitness Journal! We have combined the editorial content from IDEA Health & Fitness Source and IDEA Personal Trainer to give you an expanded and comprehensive publication, unrivaled in the fitness industry.
There are about 40 days left before the 2004 IDEA World Fitness Convention® opens shop in San Diego. By now you’ve probably made your travel arrangements and signed up for the sessions you want. You’re primed for another year of unparalleled learning, networking and fun.
Looking for an opportunity for intense learning on a particular fitness topic? Take advantage of the following preconference sessions on Wednesday, July 7, at the IDEA World Fitness Convention® in San Diego:
Four-year data trends revealed in the 2003 IDEA Fitness Programs & Equipment Survey show that stability ball-based training is on the upswing. Have you incorporated this type of work for your clients?MORE WHAT’S NEW, P.11 IDEA PERSONAL Trainer APRIL | 2004 IDEA PERSONAL Trainer APRIL | 20044 what’s newbusiness
Imagine a warm breeze on your skin. The adrenaline of trying a new sport. Challenging yourself to push your limits. This is an accurate description of “Club Without Walls,” a new programming track offered at the IDEA World Fitness Convention®, which will be held in San Diego from July 7 to 11.
Want to improve yourself personally and professionally? Don’t miss keynote speaker Keith Harrell at the IDEA World Fitness Convention® from July 7 to 11 in San Diego. Keith will share practical pointers and a powerful message on how to shift your attitude into high gear. He will entertain and captivate you while showing you that “Attitude Is Everything,” the title of his keynote.
In recognition of the spirit and passion of IDEA members, we have created a new logo that honors your dedication to Inspire the World to Fitness™. The new design symbolizes an energetic fitness professional and underscores the role you can play in addressing the public health crises of obesity and sedentary living. We hope you agree that this new logo is a strong symbol of our common mission. We will begin incorporating it into our publications and member communications over the course of the next few months.
Thank you, Jason Karp, for your letter “Is Certification Enough?” in the October 2003 Speak Out column. This is a conundrum I have not been able to grasp. How can a 1-day—or even a 4-day—certification possibly surpass a 4-year degree or be equivalent to a master’s? How can anyone say that certifications—most of them given as multiple-choice exams, with no practical component—are more valuable than 4-year health-and-fitness-related
degrees, most of which include a practicum or an internship?