There are plenty of fancy, high-tech ways to exercise, but walking has always been an old fitness trend. Here are some fun facts about walking from the American Podiatric Medical Association Inc.:
The average person walks about 115,000 miles in a lifetime–more than four times the circumference of the globe
Walking an extra 20 minutes each day will burn off 7 pounds of body fat per year.
fitness was on a roll. With a strong economy, companies were competing to hire and keep
employees. Corporate fitness programs were considered
a valuable perk to
retain these employees.> Fastforward to 2004. Has the once sunny forecast for corporate fitness held steady? Or have economic storms brought it crashing down? Is it currently a viable career option for fitness professionals? Here’s a look at the status of this niche, including top trends in group fitness, personal training and wellness programs.
Exercising to Music May Improve Brainpower
People who exercise are already smart, but listening to music while exercising may make them even smarter, according to a study published in the November–December issue of Heart & Lung (2003; 32 , 368–73).
By Justin Price, MA
So You Want Your Own PFT Business?
Don't let your plan fail because you've failed to plan. My personal training career progressed in the way most personal trainers' careers do: I first worked for a gym, then worked as an independent contractor and then was in charge of a high-end personal training studio in London. However, I wanted more. I always wanted to own my...
Training for Growth
By Sherri McMillan, MSc, and Alex McMillan
Invest in Your People
With your staff, as with all investments, you have to put something in if you want something back. No matter what industry you're in, the most important asset your business has is your people. This is especially true in the personal training industry. The strength of your organization--or your department--is dire...
Do you want to hire personal trainers as employees or independent contractors? Consider which type of worker meets your company’s needs. The following points are some of the pros and cons of each type:
Pros: Contractors are independent, require less management time and are responsible for all their own expenses. If the relationship is not working out, ending it at the end of the contract is fairly easy.
idea fitness managerCash does motivate, but did you know that lots of other incentives do the same thing?
Gift Certificates. For the social type, give certificates to professional sports games or restaurants. For the practical person, present certificates for items he or she can really use, such as tools or small home appliances.
idea fitness managerIt can be difficult to cultivate instructor loyalty. Instructors may work for different clubs because you can’t provide them with enough classes to meet their financial needs or they can earn more money at another club. If your facility pays the most in the area, then you can woo and keep instructors based on money! However, if you can’t compete in the salary arena, see if you can offer other perks as a competitive advantage.
In the fitness industry we have learned that membership dues alone are not enough to sustain business. So we have turned to developing profit centers—essentially businesses within our business—
to increase our bottom lines. Treating your profit centers as serious business ventures improves your chances of making them successful.
idea fitness manager“The Conflict Resolution Matrix” by Jim Gavin, PhD, and Don de Guerre, PhD, IDEA Health & Fitness Source, May 2003
Conflict Resolution: Mediation Tools
for Everyday Worklife by Daniel Dana (McGraw-Hill, 2001)
Resources for Managing Workplace Conflict, www.mediationworks.com sales