Training for Growth
By Sherri McMillan, MSc, and Alex McMillan
Get Centralized and Automated
Streamline your operations and hit revenue goals. As consultants who travel around the world, we see many personal training businesses or departments that struggle with the same issues: I no personal training director or a director who trains 30...
HOW YOU PROMOTE YOUR GROUP FITNESS PROGRAM CREATES AN IMAGE OF YOUR BUSINESS AS A WHOLE.
By Maureen Hagan, PT
he emphasis and value you place on programs, classes and instructors says a lot about your business and how you value and treat customers. Existing and prospective members rely on the information you give them to form an opinion and make a decision....
"How do you handle the situation if one of your trainers isn't meeting your expectations?"
Many times managers don't clearly convey their expectations to trainers. Most peo-
ple want to do what is expected of them and excel. A one-time new-trainer orientation is overwhelming for new employees; most likely they will not grasp everything you want them to. Although we conduct...
STRATEGIES TO HELP YOUR STAFF AND MEMBERS WELCOME AND APPRECIATE YOUR NEW EQUIPMENT SELECTIONS.
flyers, on your website or through word of mouth. When citing intended improvements, state the reasons why you are adding or removing equipment. This gives members a chance to voice their concerns or approval and lets them feel they are being heard.
By Amy Boone Thompson...
One solution is to view your group fitness department as a business. Review your definition of teamwork and develop your team’s belief in the greater good. Learn how to harness talented egos so you can move in a common direction and encourage commitment to a fundamental purpose. The “Integrate to Elevate” success formula is based on The Winner Within: A Life Plan for Tea...
Education Pays, But Do You?
A QUICK TAKE-AWAY FROM THE IDEA FITNESS INDUSTRY SALARY SURVEY 2004.
By Patricia Ryan, MS
uccessful fitness owners usually say that they have an educated staff, which leads to excellent customer service. A well-trained staff is so important that 59% of businesses require staff members to complete an in-house training program, according to respondents featured...