With the success of boot camps and small-group training, personal trainers are beginning to claim the group domain. These days, it’s more profitable for trainers to teach group as an offshoot of personal training than for traditional group exercise instructors to teach scheduled classes! So if you’re an instructor, what can you learn from trainers about increasing your profits?newsletter_teaser: With the success of boot camps and small-group training, personal trainers are beginning to claim the group domain. These days, it’s more profitable for trainers to teach group as an offshoot of personal training than for traditional group exercise instructors to teach scheduled classes! So if you’re an instructor, what can you learn from trainers about increasing your profits? By leveraging your group skills, tapping into your creativity and making use of your existing resources, you can build your career and revenue base in your area of specialization: group fitness.
At our studio we do not have a set bonus structure. I don’t believe in one because I want my employees to work hard to be proud of themselves and feel fulfilled, not simply to earn additional money. We sometimes provide bonuses, but they are not solely based on gross receipts. They are also based on trainers taking initiative, being innovative and going beyond the job description.
Are you preparing for a performance evaluation? Or have you scheduled a salary review meeting? Either way, you need to know how your current salary or hourly rate compares with the industry average. A lot of variables go into that comparison, including your job title, the region where you work, the type of facility you work for and the number of members your facility serves. The perks you receive—such as benefits, cash incentives and educational assistance—can also affect your compensation.
Despite the economic downturn, the U.S. Department of Labor reports that the fitness industry is still growing and job opportunities are solid. Employment in the industry is expected to increase by 27% through 2016, a figure that’s greater than the average for all professions, according to the U.S. Department of Labor. The department attributes this projected expansion of the industry to public concern for staying healthy and becoming physically fit, as well as people’s willingness to spend more money and time on personal and family fitness.
In these increasingly uncertain times, it’s more important than ever to approach your personal and professional finances with an eye toward appreciation. The real measure of character is what you do with what you already have.
One of the biggest challenges in any business, and in particular the health club industry, is building a great team. The easiest way to build a great team is to hire great employees, a practice that requires a systematic approach to recruiting and selecting the best available employees to serve on the team. This article examines this process and breaks it down into several logical steps....
Now that mind-body programming has proven to be profitable, how can program directors, managers and owners ensure they are pricing their programs to reap the most value from these specialized services?
The concept of “pay for performance” has been a favorite in human resources for some years. Within pay for performance, staff members receive financial bonuses or incentives based on the results they produce. Pay for performance, while it is not called that, is often used with personal trainers. The “split” of a client’s fee is an example of paying the trainer for...
Fee-for-service models are preferred by 57% of IDEA members who responded to the 2003 IDEA Fitness Programs & Equipment Survey. Even those who use a membership dues model are charging for some programs.
These were the options offered on the questionnaire:
annual membership dues access all programs offered
annual membership dues plus separate fee for some classes or programs
pay for individual session/class or “package” of sessions or classes