Your questions answered by industry peers
"How do you take care of clients when you are unavailable?"
programs so they are not lost when they are on their own. I always give at least two weeks notice when I will be away. While away, I stay in touch with my apprentice as much as possible to ensure that all is going well. If necessary, I give my clients a call to motiva...
You Want to Personal Trainer!
HERE'S A SIMPLE SEVEN-WEEK PLAN ON HOW TO PAINLESSLY MAKE THE TRANSITION FROM GROUP FITNESS INSTRUCTOR TO PERSONAL FITNESS TRAINER.
By Chalene Johnson
hrough hard work and perseverance, you have obtained the education and certifications to teach several kinds of group fitness classes. Over the years, you have stayed upto-date with group fitness guidelines...
Did you know that innumerable teaching opportunities exist beyond the conventional health club setting, which caters mostly to the already fit? The truth is that moneymaking options for group fitness leaders are plentiful—if you are motivated to move beyond the comfortable limits of traditional facilities and if you widen your clientele to encompass those who are less fit.
exist to service customers.
By Kathie Davis and Patricia Ryan
Stay on top of the current needs of clients and businesses.
Successful personal trainers will tell you their success is due to a combination of people skills and business skills. The "technical" skills of excellent program design are assumed, these trainers explain; but being able to relate to client...
By Gregory Florez
Envision Your Web Site
n the January "Online Trainer" column, we addressed five critical questions to ask before deciding whether you need an Internet presence for your personal training business. In this issue, let's examine what those entrepreneurial trainers ready and willing to take the dot-com leap need to know to get started, including: I what makes a ...
How well do you serve your clients? Here are 20 ways for you and your business to provide outstanding customer service.
Customer Service on a Platter
By Sherri McMillan, MSc
A few years ago an elderly gentleman walked into the gym where I worked and claimed he had never exercised a day in his life. Surveying the spread of our facility, the portly individual explained how he finally decided it wa...
Many personal fitness trainers believe that "average healthy adults" do not exist--virtually everyone has some type of special fitness goal or health issue. Accordingly, there are personal trainers who prepare to meet a variety of clients' needs, from general fitness to postrehabilitation conditioning, while others concentrate in a specialty area, such...
By Teri O'Brien, JD, MS
How Much Do You Charge?
Take the guesswork out of pricing personal training services with sound strategy.
s a personal fitness trainer, you are regularly asked, "How much do you charge?" But has a potential client ever asked you, "How did you arrive at that fee?" Perhaps you are not quite sure yourself. Pricing goods and services is a balance between re...
In my books on partnering and strategic alliances, I talk about “synergistic possibilities.” This concept means taking one plus one and getting three or more, rather than the expected two. In my own life, I often catch myself doing something solo rather than teaching or working with another individual on how to do the task as partners. Naturally, I think it is easier and quicker to just do it
myself. In the long run, though, this belief proves that I am taking the wrong path. Working with and teaching others takes understanding and patience. Unfortunately, too
BY SHANNON ENTIN
magine communicating with others via tiny, electronic networking devices. Or picture exercising with holographic instructors. You may think of scenes from Star Trek or Total Recall, but such activities are not far from becoming reality. Today technology is being developed that will bring Internet access to cell phones, watches, automated teller machines (ATMs) and even ki...