That dreaded time of year has come again. You have to justify exactly why your boss should open up her tightly wrapped wallet to increase your pay. Some employees see this as an anxiety-filled experience, while others view it as an opportunity to showcase their talent and worth.
According to the sidebar “Certification’s Impact on Staffing” in “The Certification Balance” by Lisa Liddane (July-August 2003 IDEA Health & Fitness Source), certification is more important than both experience and degrees when it comes to hiring or promoting fitness professionals. How can the knowledge gained from a 4-day weekend certification compare with that from a bachelor’s or master’s degree?