Ideally, every exercise professional has had at least one extraordinary teacher. When you think about why that unforgettable teacher made such a lasting impression on you, do you wonder whether you can do the same for your own clients?
As IDEA’s editors, we’ve learned a thing or two about profit centers as we’ve read and shepherded countless articles from the best minds in the industry. To celebrate IDEA’s 30th Anniversary, we decided to collect the best (somewhat passive) revenue stream ideas, all in one place.
We hope these ideas will inspire you and launch you into the next three decades with a new perspective on how success can be yours without it eating up all of your time, energy and financial resources.
Sell a Membership Model and Adopt Auto-Paymentnewsletter_teaser: As IDEA’s editors, we've learned a bit about profit centers in the fitness industry. Here, for IDEA’s 30th Anniversary, we've collected the best (somewhat passive) revenue-stream ideas, in one place.
Fitness industry experts often suggest diversifying revenue streams and services to maintain career longevity and make more money. One way to achieve these goals is to get published. Having your work published can also help to elevate your status in the industry and your community. But it takes more than a good idea to attract the attention of your local news outlet’s editor.
Are you a new entry into the fitness industry, or do you mentor those who are? From IDEA Answers (www.idea
fit.com/answers) come these top tips from seasoned veterans on how to build the foundation for a successful and lasting career.
Emphasize the importance of learning and understanding the science of exercise. Specifically, how
a healthy body responds to exercise.
You’re passionate about the value of fitness in a wellness lifestyle. You’ve educated yourself on exercise science and leadership. Perhaps your training is in yoga, Pilates, tai chi or another approach. Now you’re ready to help others gain the benefits of your knowledge. It’s time to get to work.
I“I want to take [my education] to the next level and do some type of study in fitness,” said the Facebook message from IDEA member Melissa Spraul, a group fitness instructor in Los Angeles. Her passion for fitness is clear from all the workshops and conventions she attends, but she wonders how to go about starting her academic career. “We have a lot of community colleges and universities out here, but I’m a little overwhelmed,” she wrote. “Can you provide any insight?”
Do you deserve a raise, but your manager says, “No way, it’s not happening; our policy limits us”? Have you heard no to higher pay once too often? Fantastic! You now have one no out of the way and are closer to yes. Come out on top by looking past pay-per-hour to other types of compensation. Remember, everything is negotiable. Get past pseudo obstacles such as the idea that no to more money means no to more rewards.
When you started in the fitness industry, what would you have given to have access to a well-organized treasure trove of career advice prepared by experts? What about resources and tools developed with the feedback of experienced professionals? Would having access to the most comprehensive, clickable guide to certification and training organizations ever assembled in one place have made your decision-making process clearer? No doubt it would have significantly focused your career trajectory. You likely could have saved a lot of time and perhaps even prevented a few missteps along the way.
The ultimate career resource is here! For the past 3 years IDEA’s content and Web development teams have been researching and building what is arguably the most relevant and useful career center for the entire fitness industry, period. Whether you or someone you know is contemplating a path in fitness; whether you are newly certified and wondering what your next steps are; or whether you have been in the industry for a while but are looking for a new challenge or direction, the IDEA Career Guide offers you a wealth of content and tools. Best of all, it's free!newsletter_teaser: The ultimate career resource is here! For the past 3 years IDEA’s content and Web development teams have been researching and building what is arguably the most relevant and useful career center for the entire fitness industry, period. Whether you or someone you know is contemplating a path in fitness; whether you are newly certified and wondering what your next steps are; or whether you have been in the industry for a while but are looking for a new challenge or direction, the IDEA Career Guide offers you a wealth of content and tools. Best of all, it's free!
A Broad Look at the Features
From the Career Guide home page, you will find pages divided into three main stages of career development: “Starting Your Career,” which is geared to students or those considering fitness as a career; “Working Professionals,” which is designed for newly certified professionals; and “Established Professionals,” which speaks to the needs of seasoned fitness pros and opens the doors wide to the myriad options and skill-leveraging opportunities