Business Articles

Facebook is one of the largest online social networking sites, with over 1.11 billion users, making it the platform of choice to reach consumers. With 71% of online adults using Facebook and 63% of those users logging on at least once a day, Facebook provides a great resource for clubs to reach current and potential clients.

An inspired business model is one in which employees genuinely want to generate a positive vibration that makes members feel special. In this membership culturee, people not only join your facility, but also thrive. newsletter_teaser: An inspired business model is one in which employees genuinely want to generate a positive vibration that makes members feel special. In this membership culture, people not only join your facility; they thrive there.

Working with a financial planner can help you make sense of the retirement plans that apply to you and help you identify the best solutions for your needs, says Taylor Schulte, CERTIFIED FINANCIAL PLANNER® and founder of Define Financial in San Diego. “ Because it’s not easy for a couch potato to jump right into a 5-day-a-week workout plan, a good trainer might start with 1 or 2 days and slowly add more as the client begins to make exercise a regular habit,” he says. “The same idea can be applied to your retirement plan.

The success of your business relies heavily upon the success of your clients. However, many goal-oriented individuals take an all-or-nothing approach, which usually leaves them—and you—with nothing. Try this Japanese motivational technique so they see lasting improvement.newsletter_teaser: The success of your business relies heavily upon the success of your clients. However, many goal-oriented individuals take an all-or-nothing approach, which usually leaves them—and you—with nothing. Try this Japanese motivational technique so they see lasting improvement.

You can keep your fitness business afloat with low-tech basics—email, a clipboard, a pen—but in 2015, you probably don’t want to if you hope to grow and remain relevant in most corners of the fitness industry. Taking advantage of Web-based tools designed specifically for fitness professionals can help you stay ahead of the competition, save precious time and rev up revenue, all while helping your clients or members get more out of their health and fitness programs. Here are four Web-based tools for making that happen: GroupEx PRO

Did you know that throughout the United States there are currently more than 35 million active athletes aged 5–18 competing in youth sports (Statistic Brain 2014)? That means there is a growing opportunity for personal trainers to offer services in a new way.

For many professionals in the fitness industry, being self-employed is a dream come true. You get to “run the show” the way you want to run it and “clock in and out” of work as you choose. That’s not to say that being your own boss is a breeze; most fitness pros work really hard to attain self-employment success. And while the benefits are plenty, there are also downsides.newsletter_teaser: Owning your own business is an enviable endeavor. While you get to "run the show" it's also easy for the show to run you. Here's how to minimize distractions and maximize productivity.

If you’re a fitness business owner or an independently contracted personal trainer, chances are you’re following your passion and doing what you love: helping others achieve improved health and fitness. Good for you. But owning your own business can be romanticized. In truth, once you’re out on your own, you’re likely a “one-man band”: the trainer, the admin, the lead customer service tech, the content generator, the accountant and the social media department. Welcome to business ownership.newsletter_teaser: As a fitness business owner, one of your primary goals is to improve the lives of others. However, doing so can often come at a cost to your own happiness. Learn how to build your business without losing your sanity.

There is a growing market for individuals interested in attending fitness oriented weekends and retreats. Take advantage of this up-and-coming profit center and learn how to host your own quality retreats. newsletter_teaser: There is a growing market for individuals interested in attending fitness-oriented weekends and retreats. Take advantage of this up-and-coming profit center and learn how to host your own quality retreats.

The success of your business relies solely on your ability to attract and keep clients. Use these tips to enhance the client-trainer relationship so that you can focus more on providing quality service to your current clients and less on finding new ones.newsletter_teaser: The success of your business relies solely on your ability to attract and keep clients. Use these tips to enhance the client-trainer relationship so that you can focus more on providing quality service to your current clients and less on finding new ones.