For more than 20 years, IDEA has focused on providing fitness professionals with the educational resources they need to succeed in their careers. Now, as we begin our third decade of operation, IDEA is directing a large portion of our efforts to helping fitness facility managers and owners acquire the business skills and systems they need to make their facilities successful and profitable.
Don’t just ignore your nest egg, check on it regularly to make sure
it’s growing at a rate that equals your projected retirement needs. Get information for all of the following retirement concerns at www.quicken.com. Also, see the Profit Center column in the January 2002 issue of IDEA Personal Trainer for a more in-depth discussion of tax and
retirement planning options for personal trainers.
What kind of message are you sending members if you’re constantly running around solving crises at your club, or if you’re always maximally stressed with the day-to-day operation concerns?
Do you think these clients admire you?
Do you think that’s an acceptable example for a fitness practitioner to set?idea fitness manager/january 2002 fitness manager
How to Design an Effective Membership Survey
Most people are familiar with surveys and have answered some type of questionnaire, whether it was about a product, a political issue or even customer service. Almost always, the purpose of a survey is to discover what people think, feel or plan on doing about a particular topic or issue. As an example, to better understand what is important to...
How to Design a Killer Web Site
By Joe Dysart WHAT SEPARATES A DYNAMIC, INTERACTIVE WEB SITE FROM A BORING, S T A T I C S I T E ? Lots of cool features, an interesting design and interactive elements play a large part in developing a Web site that users seek out. Your Web site is much more than "a flag on the Net" or a "billboard in cyberspace." It is an extension of your personal training company...