Group fitness instructors and personal trainers: are you looking for the next step in your career? If so, you might be interested in moving into management. This move could very well increase your earnings and provide the chance for professional growth in the fitness industry.
Need funding to get more children active? Apply for one of the following grants:
Grant #1: The 2009 Champions for Healthy Kids grant program will award $10,000 each to about 50 community-based groups working on creative ways to help youth adopt healthy eating and physical activity behavior. The General Mills Foundation, in partnership with the American Dietetic Association Foundation and the President's Council on Physical Fitness and Sports, developed the Champions for Healthy Kids grant program in 2002.
Do you often feel that you have a million things you must do, a thousand things you’d like to do and no time to do any of them? The feeling of having too much on our plate can rob us of the precious energy we rely on. Time management is an essential key to success for any busy wellness professional.
Fancy television ads, colorful magazine spreads, eye-catching direct mail pieces: what do we truly hope to achieve with our ongoing marketing efforts? The answer: satisfied paying customers. However, with tremendous competition in the fitness industry today, traditional forms of advertising are no longer enough to garner significant results in most markets. It’s time to step it up. There is a difference between advertising and advertising effectively. To develop a successful marketing campaign, begin by taking two steps:
1. Devise a concrete plan.
Client retention is one of the greatest obstacles wellness professionals can face. However, since it is far more difficult to attract a new client or student than to keep a current one, it’s crucial to strengthen your retention know-how.
Pricing your services is a complex subject and, as a result, few organizations price as accurately as they should. Determining a good and fair price for your services requires consideration of a number of different items, including your costs, the value perceived by your customers, alternatives available to customers, your regional cost of living and the effects of any competition.
Hybrid training (online training coupled with face-to-face training) is often the perfect mix for clients who prefer the conveniences of the Web yet require the guidance of a live trainer. The good news is that new niche networks on the Web can help you develop hybrid fitness programs. In addition to offering the features of regular online social communities, these fitness networks allow members to set individual health goals, design workouts, track weight loss, log food intake, keep wellness blogs and access educational resources.
One of the largest trends in the wellness movement is the emergence of spas around the globe. Originally derived from the Latin “solus per aquam,” or “health from water,” the today’s evolved spa offers a plethora of different modalities for self-care