Enormous discussion has revolved around the many financial pitfalls that loom during a struggling economy. However, there is hope for motivated self-starters interested in starting a business. According
to Josephine Nicholas, chief operating officer of Published Daily™,
a “tech company whose aim is to help professionals generate more
referral business,” entrepreneurs are suited to thrive during a recession. Nicholas lists five top reasons entrepreneurs will succeed:
In a time of sweeping global change and a shifting economic climate, fitness professionals around the world are gauging the potential impact on their careers and businesses and adapting to stay on track. We asked fitness pros to tell us about the extent of the economy’s effect on them, and what they are doing to meet the challenge.
Survival Tactics and Success Strategies
Fitness professionals share these tips for overcoming economic challenges:
Despite the traditional name-calling, backbiting, mudslinging and criticism that seem to characterize U.S. presidential races in modern times, during this past campaign season one word was emblazoned on the minds of all Americans: Change. People want change. Change the economic situation, change healthcare, change the banking system, change energy reliance, change, change, change!
When the average consumer hears the term personal trainer, does it evoke the image of a leader or educator—or of a glorified workout partner leading a tough training session several days per week? Perhaps more importantly for our industry’s future—how do we, as trainers, perceive ourselves?
You probably already recommend health and fitness products to your clients. What if you could receive a cut of the profit when clients purchased stuff you told them about? This technique is called affiliate marketing, and it’s one way to bring in revenue without having to actively provide a service, as you do with one-on-one training.
Just as you’re starting to get a little momentum in your career, a “bigger than usual” obstacle has been placed on your road to success. Thousands of trainers are being challenged by clients who have either cut back or stopped their training sessions altogether as a direct result of the tightening economy.
Man, times sure are great, aren’t they? You’re doing what you love working in a thriving industry of infinite opportunity, getting paid tons of money and also making a real difference in people’s health and fitness.
From time to time, economic and political events make people anxious and fearful about their futures. At Strategic Coach®, our business is helping successful entrepreneurs increase their sense of direction, confidence and capability in all areas of their personal and business lives. In response to many requests from our clients for insight on how to thrive when events seem to be beyond their control, we offer 10 strategies for transforming negativity and unpredictability into opportunities for growth, progress and achievement.
Group fitness instructors and personal trainers: are you looking for the next step in your career? If so, you might be interested in moving into management. This move could very well increase your earnings and provide the chance for professional growth in the fitness industry.
Need funding to get more children active? Apply for one of the following grants:
Grant #1: The 2009 Champions for Healthy Kids grant program will award $10,000 each to about 50 community-based groups working on creative ways to help youth adopt healthy eating and physical activity behavior. The General Mills Foundation, in partnership with the American Dietetic Association Foundation and the President's Council on Physical Fitness and Sports, developed the Champions for Healthy Kids grant program in 2002.