Alex is a national Signature Brand Ambassador for Life Time Fitness, a member of IDEA’s Health and Fitness Advisory Board, and VIP founding member for Men's Health Fitness Council. With over 20 years of experience in the fitness industry he specializes in program and product development, education and consulting. Alex’s projects include: KettleWorX®, Spartan Strong, WTRX, Kettlebell Kombine, Radius with NBC Sports, and BTFit with BodyTech. He is an international presenter, author, public speaker, innovator of fitness, elite athlete, and fitness enthusiast. Alex is a regular contributor for Men’s Health and has been featured in several national media publications (OXYGEN, SHAPE, Men’s Fitness, Men’s Health UK). His television and media appearances include NBC Sports Network, The TODAY Show, Discovery Channel, Hallmark’s Home & Family, CBS The Talk, Jimmy Kimmel Live, and CNN Headline News. ... read more.