694: The Future of Fitness—Group Fitness Unleashed

Time Block Q - Saturday, 1:30-3:20pm
Session Format: Lecture

Group fitness is more than a strong retention tool. When fully utilized, it is the most powerful form of assisted exercise to grow membership. The growth of budget and micro gyms has changed the industry landscape, bringing new opportunities and challenges for facilities. Differentiation through world-class execution of group fitness has the potential to grow and sustain your business through referrals and guest acquisition. Les Mills, and a distinguished industry panel share insights on how to drive over a million member touches per year.

Steven Renata

IDEA Author/Presenter
Summary Steven was born in Kawakawa, New Zealand in 1966. A mixture of Maori an Pakeha heritage h... more less

Randy Hetrick

IDEA Author/Presenter

Darren Jacobson

IDEA Author/Presenter
Darren is the Vice President of instructor Programming for Zumba Fitness LLC. Prior to this he was t... more less