125: Business Strategies for Personal Trainers

Time Block C - Friday, 2:15-5:05pm
Presented by: Pete McCall, MS
Session Format: Lecture

You got into the fitness industry because you like to exercise and help others. As a dedicated professional you pursue continuing education, but can you use that information to generate new clients? Learning the latest exercises is one thing, but learning how to apply that knowledge to a business plan and market your services to attract new clients requires a different thought process. This session will teach strategies for branding and marketing that will help you get more clients.

Pete McCall, MS

IDEA Author/Presenter
Pete McCall, MS Pete McCall, MS, is an exercise physiologist with the American Council on Exercise. ... more less