Question asked by Dave Gibson 291 days ago
Should my clients sessions have an expiration date?
I have some clients who love to make a package of 10 sessions last them 8 weeks or more. How do you other studio owners handle this (milk it) type of client? Should client sessions have an expiration date?
Answers (10)
1
Hi Dave,
I have one initial 'package' for personal training with is introductory and consists of 3 sessions plus an assessment. This package is pre-paid.
Subsequent sessions are billed monthly. Thus I do not run into the issue of whether sessions expire or not. This is working very well for me. Large packages can be very expensive. This method necessitates a conscious decision to every few months. The monthly billing ensures a steady income flow and has helped me with remarkable client retention.
Hope this helps.
Karin Singleton
www.meltnc.com
I have one initial 'package' for personal training with is introductory and consists of 3 sessions plus an assessment. This package is pre-paid.
Subsequent sessions are billed monthly. Thus I do not run into the issue of whether sessions expire or not. This is working very well for me. Large packages can be very expensive. This method necessitates a conscious decision to every few months. The monthly billing ensures a steady income flow and has helped me with remarkable client retention.
Hope this helps.
Karin Singleton
www.meltnc.com

Thanks Karin, How do you get your clients to respect the cancellation policy if they don't pay in advance?
Comment by Dave Gibson 291 days ago
I really do not have a problem with that. Over the years, I had very few repeat offenders, and those were charged for the session (and paid for it). If it were to get out of hand, I would have a firm, but friendly conversation with them, probably ending in the suggestion that there may be another trainer for them out there. Never needed to do that.
Most late cancellation are perfectly legitimate. Personally, I never enforce payment when somebody calls me up in the morning with a headache or a bad cold.
Most late cancellation are perfectly legitimate. Personally, I never enforce payment when somebody calls me up in the morning with a headache or a bad cold.
Comment by Karin Singleton 291 days ago
1
It may go without saying, but I definitely think that's up to you and how you want to conduct your business. I chose to add expiration dates on packages because I believe (besides helping me know what income I have coming in/how long it will last) I think it is more beneficial to the client to be consistent with sessions.
My expiration dates are fairly generous as I know things come up, and some clients can only afford 1 session a week (which is better than nothing for them if they have a hard time working out on their own).
My expiration dates are fairly generous as I know things come up, and some clients can only afford 1 session a week (which is better than nothing for them if they have a hard time working out on their own).
1
Hi Dave. I say "yes," and I use expiration dates with my session purchases. My reasoning is simple. In my opinion one of the single most important elements to achieving their fitness 'success' is CONSISTENCY. I want to encourage my clients not only to sign-up for sessions, but to actually use them. I do this, in part, by enforcing an expiration date. Recognizing that everyone has issues that come up in their lives that preclude each of us from meeting certain commitments, I give a fairly lengthy expiration date, and I always include, up-front, information on how the expiration works. So, when a client decides to sign-up for a series of training sessions, they do so with full knowledge of the expiration policy and with at least the intention to use their sessions fairly consistently.
Everyone's practice is different and their justifications for having certain policies may be personal in nature. Those are mine for having an expiration date on purchased sessions.
I hope that this helps.
LaRue, CSCS
www.lecfitness.com
larue.cook@lecfitness.com
Everyone's practice is different and their justifications for having certain policies may be personal in nature. Those are mine for having an expiration date on purchased sessions.
I hope that this helps.
LaRue, CSCS
www.lecfitness.com
larue.cook@lecfitness.com
1
Hi Dave,
I would definitely recommend an expiration date on person training sessions/packages. You can implement two different methods:
1. Have different expiration dates which depends upon the amount of sessions someone purchases (i.e., 4 sessions expire in 1 month, 12 sessions expire in 4 months).
2. Set one expiration date for any amount of sessions purchased (i.e., your sessions will expire in 6 months).
Either way would be good, and like LaRue said this will help build consistency with your clients. Also, spell out any type of cancellation policy, expiration policy, and payment policy within your waiver/agreement so everyone is on the same page. One thing that I do is include the expiration date on the wavier/agreement that the client reviews and signs, and I give them a copy as well.
Hope this helps!
I would definitely recommend an expiration date on person training sessions/packages. You can implement two different methods:
1. Have different expiration dates which depends upon the amount of sessions someone purchases (i.e., 4 sessions expire in 1 month, 12 sessions expire in 4 months).
2. Set one expiration date for any amount of sessions purchased (i.e., your sessions will expire in 6 months).
Either way would be good, and like LaRue said this will help build consistency with your clients. Also, spell out any type of cancellation policy, expiration policy, and payment policy within your waiver/agreement so everyone is on the same page. One thing that I do is include the expiration date on the wavier/agreement that the client reviews and signs, and I give them a copy as well.
Hope this helps!
Answered by Joanne Duncan-Carnesciali
290 days ago
ExpertMemberVerified
1
Yes. There should be an expiration date on personal training sessions.
Here is my rationale.
If they are seeking your services, they obviously want some health, fitness, performance outcome. The science is clear on what is necessary in order to effect such. That needs to be explained during the subjective assessment. Too, readiness to change an unwanted behavior has to be assessed.
If an individual is taking forever to finish a a package of 10 sessions, it is indicative to me that they were not in the ACTION stage of change.
On another note, Karin's suggestion gave me a good idea. You might think of putting packages together that a suitable to an individuals stage of readiness. In this way, you don't have to have clients with sessions that have exceeded their sell by date.
Best!
Here is my rationale.
If they are seeking your services, they obviously want some health, fitness, performance outcome. The science is clear on what is necessary in order to effect such. That needs to be explained during the subjective assessment. Too, readiness to change an unwanted behavior has to be assessed.
If an individual is taking forever to finish a a package of 10 sessions, it is indicative to me that they were not in the ACTION stage of change.
On another note, Karin's suggestion gave me a good idea. You might think of putting packages together that a suitable to an individuals stage of readiness. In this way, you don't have to have clients with sessions that have exceeded their sell by date.
Best!
1
/Agree with most above posts.
Your time is your money, and when they interfere with your business they have to pay ($, not threat) for it. I usually offer a 6 month expiration time, its enough time for them to eventually get in and see me.
If not then they're wasting both their time and yours.
Your time is your money, and when they interfere with your business they have to pay ($, not threat) for it. I usually offer a 6 month expiration time, its enough time for them to eventually get in and see me.
If not then they're wasting both their time and yours.
I do recommend billing monthly because it will eliminate this problem because they are being billed regularly. Have a cancellation policy and if the client does cancel inside that period they forfeit the missed session, this doesn't interfere with your billing cycle. Good Luck!
Comment by Aaron Cobb 290 days ago
1
Hi, I just converted my packages to monthly billing like Karin did and boy did it ever relieve that stress. It helps hold clients accountable, slows down cancellations and helps with retention since it is indefinite. After a while it is like another monthly bill that comes out of their account and they sorta forget about the cost.
1
Hello Dave,
I think a expiration date is a good idea...we use a 90 day expiration on 10 sessions or less. If they don't use them within that time period...they lose their paid sessions.
Sincerely,
Michael
I think a expiration date is a good idea...we use a 90 day expiration on 10 sessions or less. If they don't use them within that time period...they lose their paid sessions.
Sincerely,
Michael
1
I'm kind of a softy on this subject. I do believe in an expiration but I keep it at 99 days of undocumented abandonment (That's 3 x 31 day months + a week). If it is a discounted package of sessions, I am a bit more ruthless. I only package sessions for a purpose like: Dropping 3 dress sizes in 3 months. So if after the 3 months a client has missed substantial amounts of scheduled time, I offer to charge the per session rate for what we have done and refund the rest, or put it towards more individual sessions.
0
Expiration dates are a must along with paying in advance!
Both are huge motivators
Both are huge motivators















