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Home » IDEA Answers » How much has the economic downturn affected your personal training business?
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Question asked by Megan Senger 691 days ago

How much has the economic downturn affected your personal training business?

Personal TrainingBusiness: Personal Training

Have you found it has impacted your prices, your business practices, or your number of clients overall?

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Answers (9)

Answered by Kimberly Searl 679 days ago
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15 Questions Answered, 0 Questions Asked
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It hasn't at all. I opened a fitness studio in 2007 not knowing what would happen. In 2010 we expanded from 500 square feet to 1200 square feet in 2012 we will expand again to 2400 square feet which is what our original business designs called for. We have been layering in our expansions and at the seven year mark we should be right were we want to be. Letting go of limiting beliefs is hard work and worth every bit of the effort.
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Answered by Stephen Landrum 625 days ago
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706 Questions Answered, 7 Questions Asked
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I've experienced a little up turn in the industry actually. I think I may have received much of that stimulus money in payments, lol. This is becoming a necessity for some now a days and a burning desire for others. People want to move again and that makes me smile!
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Answered by Karin Singleton 691 days ago
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1382 Questions Answered, 12 Questions Asked
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Fortunately not very much.

My clients are usually older, and exercise is not optional for them. Quite a few of them would have great difficulty working out on their own. Older clients are also often more insulated from the ups and downs of the market.

I have not change my rates; however, I also did not increase them. I had a few clients who dropped the frequency of their training with me.

What I have done to be more competitive was to widen my knowledge base and include more certifications in different modalities. The one that had the greatest positive impact was becoming a MELT instructor.
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Answered by Louie Arias 691 days ago
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33 Questions Answered, 14 Questions Asked
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Megan, like Karin it has not changed much or at least not in North Carolina. One thing has changed since the Obama Regime has killed this economy, my clients instead of paying a year in advance, they want to make several payments!!
2 Comments
Thank you, Karin. I agree, this is definitely not the forum for this.
Comment by Marika Rallis 582 days ago
Yeah
Let's not go to politics.
Comment by Susan D'Alonzo 550 days ago
 
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Answered by Rances Perez 690 days ago
Member
4 Questions Answered, 1 Questions Asked
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I Also agree, if you ask me about the recession, i would respond by saying what recession. I've found that I've found that my business has continued to grow and when i put in a little extra work with the marketing i quickly generate new clientele.
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Answered by Jeff Weinacht 689 days ago
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7 Questions Answered, 1 Questions Asked
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I would also say what recession, luckily for us trainers this is a fast growing industry and Personal training is now considered a need and not a luxury to most people. And if training is getting to expensive start doing more small group training its a lot more fun anyways!
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Answered by Susan D'Alonzo 550 days ago
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1127 Questions Answered, 19 Questions Asked
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What does Obama have to do with it?

My business is better than ever, it's not what the economy is around you it's what you do best in the economy

Whatever energy you put out , you'll get back!
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Answered by Michael Saiz 433 days ago
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967 Questions Answered, 19 Questions Asked
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Hello Megan,
I feel very fortunate that it has not impacted my business. I can fill my schedule as full as I wish and I am very thankful for that. I do put in long hours...rise at 2:00AM, start my first client at 4:30AM five days per week and I do work weekends. Whew..

Sincerely,
Michael
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Answered by Lawrence with Gym Insight 166 days ago
72 Questions Answered, 18 Questions Asked
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I have added a weekly financing option to my personal training packages. So my members benefit from a commitment and the package option, while only have to pay smaller more affordable weekly amounts. I have a payment processing software company that adheres to this idea as well.

Check it out:
http://www.gymmembermanager.com/
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