Answers (4)
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ALL my training programs are Active Aging. I do not see any need for differentiating by age alone. If I implement different programs, it is as a result of the initial assessment. True, one may see more people requiring special consideration in an age group above 55 years of age, but that landmark alone has absolutely no relevance to my programming.
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Like Karin says, I too don't see any real reason to distinguish how I train an 'active adult' versus anyone else - absent any health or physical challenges they may have of course. I use many of the same exercises with the proper adaptations and adjustments.
That being said, I still DO see some utility to marketing the program as specific for "Active Adults," because some of our clients identify themselves by that title, and this would let them know that the program you are offering is specifically for people in that demographic (age group).
Good question - thanks.
LaRue, CSCS
www.lecfitness.com
larue.cook@lecfitness.com
That being said, I still DO see some utility to marketing the program as specific for "Active Adults," because some of our clients identify themselves by that title, and this would let them know that the program you are offering is specifically for people in that demographic (age group).
Good question - thanks.
LaRue, CSCS
www.lecfitness.com
larue.cook@lecfitness.com
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No, not really. I encourage everyone equally to be active. I could see a niche in this if it was presented correctly though.
