Has anyone taken this survey from: firstname.lastname@example.org?
Email Subject: Share Your Nutrition Knowledge and Receive iTunes Gift Card from a Valued IDEA Sponsor.
Email Reads: Fitness professionals, we need your help!
Would you please participate in a short, 20-minute survey to help us better understand your nutrition knowledge?
To thank you for your time and input, the first 260 qualified respondents who complete the survey will receive a $20 iTunes gift card.
Please use this link
to access the survey.
Did you win? If not, what response did you receive?
Personally, I did not think that the survey was particularly well designed. I also thought that the title about 'nutrition knowledge' was misleading because all they really asked about was whey protein.
Now that I read Karin's response I see that I am not the only one. It was a poor survey designed to find potential salespeople for their whey protein product. It was tedious and long, so even if you win the prize, you will have lost more money through lack of productivity. I am disappointed that I was sent this by IDEA, it reflects poorly on the organization.
Phil Carpenter Lee
LightSpeed Fitness, Inc.
if there are questions on a survey where none of the suggested answers apply, and yet no alternative is offered, then I call this a poor design. If I am forced to answer just to preceed in the survey, then the outcome is of no value to the people who commissioned the study.
People (that is me) do understand research, and that is why I called this a poor design.
I stand by my original comments and would like to respond to your posts.
From the website of the National Dairy Council:
"Established in 1915, NDC is comprised of a staff of nutrition science researchers, registered dietitians and communications experts dedicated to educating the public on the health benefits of consuming milk and milk products throughout a person’s lifespan."
"You cannot judge it based on the questions you answered because you do not understand the ultimate goal of the research!"
If the outcome of any research study is established beforehand then the study is biased and faulty. The outcome of NDC’s research is clearly established in the previous quote; thus, all their research is worthless. Very little research is done these days because of this type of corporate funding, thinly veiled through a non-profit organization. What would happen if a research study funded by the NDC recommended that we reduce or cease consumption of dairy products?
"They do not market to respondents and they definitely aren't looking for salespeople."
The NDC does not market to me? I think you are mistaken. The data they collected was for sales. Post the questions for everyone to read, they were obviously focused on gathering data for a new line of business, strategy, or product. They are focusing on whey because whey protein is more abundant in human milk than in cow's milk. They are trying to present whey protein as being more nutritious because it is more like mother’s milk.
Jason, in order for this to be the type of blind study you mention, they would need more data about the respondents. Without that data, then the questions are the key. In other words, this is an online survey, not a research study. The only thing they did in the survey was ask the questions several different ways to make sure that the answers were consistent. The same technique is used in many other online surveys.
The bottom line is that the NDC is not a fitness organization. I do not want to be affiliated with an organization that promotes the inhumane treatment of animals and allows American supermarkets to be filled with toxic food products all in the name of making more money.
Finally, the NDC claims it supports dairy farmers, but I would say it supports dairy corporations. Do you think they help independent dairy farms with a few hundred head of cattle that treat their cattle humanely allowing them to walk, graze and otherwise live a normal life? That is not profitable.
Phil Carpenter Lee
LightSpeed Fitness, Inc.
Thanks for all the responses and feedback on this question.
After I took the survey on January 4th, I received the following email:
"Thank you for your time. Unfortunately, the maximum number of responses has been met".
Fully aware that I must not have been one of the first 260 qualified respondents who completed the survey that didn't receive a $20 iTunes gift card, I feel that this should have been omitted from the introduction to the survey and surveys.quester.com should have been prepared for the maximum number of respondents with a new introduction to their survey.
I also feel the title to the survey was misleading: "Share Your Nutrition Knowledge", since the survey was primarily based on protein sources, value, consumption etc. The survey should have been titled: "Share Your Nutrition Knowledge about whey protein".
Nevertheless, Im sure the National Dairy Council is seeking insight from the public and health professionals for undisclosed purposes.
I received the following email from www.foodminds.com:
Subject: Thank You For Taking the IDEA Nutrition Survey: iTunes Gift Code Enclosed
Email: We want to thank you for taking the time to participate in the nutrition survey that you recently received from IDEA Health & Fitness. Please enjoy your $20 iTunes gift certificate by using this code XFWN45G8DJDNXXXX. (this is not the real code) Directions on how to redeem your code are included below.
Visit www.NationalDairyCouncil.org/wheyprotein to learn more about the health benefits of whey protein and to access whey protein meal plans and recipes.
Marlene Schmidt, MS, RD
Vice President, Dairy Health and Wellness
National Dairy Council
Thank you for your following response:
"I also completed the survey and was sent the gift code via email. However it was invalid! I believe in the value of surveys and would have answered without the incentive, however, if they are going to offer they should stand behind it".
Darcy, you should follow up with a reply to the sender of your gift card as well as IDEA with the outcome of your survey. I'm sure it can be resolved.
Wait and see I am sure something beneficial will come of it!
Fuel the Movement,